Joel Bruckenstein, producer of the Technology Tools for Today (T3) Conference, said that when creating content for social media posts, “Use common sense.” He offers additional insight about using factual information from reliable sources. The article also talks about knowing your audience, compliance and disclosures, archiving and using balanced, transparent information in your social media.
Read the article by Rachel Witkowski: 6 tips for advisors to responsibly engage on social media.
